Seat led the Spanish market in 2011
The Spanish Seat, Volkswagen German member of the consortium, said that over the 2011 to lead the Spanish car market. Thus, the Spanish company gets for the second year leading the ranking of the brands in our country, establishing itself as the brand of choice for Spanish shoppers.
All this in a market marked by a difficult economic situation, which ended with 808,059 units registered, that is 17.7% below those obtained in the previous year. SEAT sales, meanwhile, reached in 2011 the 73,524 units registered, besides accumulating a total of 23 consecutive months as the market leader, which, as has been explained from the company itself is a proof of quality, innovative design and technology models.
On the other hand, if we analyze sales figures broken down by model, we see both the Ibiza and Leon have maintained throughout the year among the six models sold in our market, which has been a real success for the brand Spanish. Thus, the Ibiza has been the second best selling model with a total of 31,106 units, still further strengthening its leading position in its segment. For its part, the Lion has finished the year as the sixth best-selling model with 22,404 units, although this model is only available in the market with a body.
About these results, the CEO of SEAT Spain, Vicente Adrian, said they are very satisfied because “the Spanish market is one of the most competitive in Europe. In fact, since 2006 no repeated brand leadership in our country “. In addition, Adrian has stated that Seat has achieved a “strong and consistent leadership, as they reflect the sales data in the main autonomous regions and the two main provincial markets, Madrid and Barcelona, where SEAT has also been the most sold brand” .
On the other hand, from Seat leadership has indicated that not only cinscunscribe total market, but also leads the Spanish brand’s sales of low-emission vehicles, highlighting the Ibiza model sold below 130 g / km of CO2 .